Hello!

I’m Bill Frank, a Senior UX Designer crafting intelligent, intuitive digital experiences, based in Santa Cruz, CA.

About Me

I’m a Senior UX Designer based in Santa Cruz, CA, with 10+ years of experience designing intuitive digital products across enterprise software, cybersecurity, and consumer streaming platforms. My background in graphic design and an MFA in Communication Design from Texas State University give me a strong foundation in typography, layout, and visual craft — which I bring to every UX problem I tackle. These days my work is focused on AI-native product design, creating intelligent experiences that are functional, beautiful, and accessible to everyone.

In my free time I can be found traveling with my wife, Melissa, snowboarding, riding bikes and motorcycles, and hanging out with my French Bulldog, Carl.

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